
Sep '24 - Present
Role: PR and Campaigns Assistant to Director of Communications (Virtual)
Support the Director of Communications with calendar alignment, campaign timelines, and press strategy
Draft and distribute press releases, media alerts, and campaign updates for restaurant openings, menu launches, and seasonal initiatives
Track media coverage and campaign performance, delivering actionable insights
Maintain organized media and influencer databases for tailored outreach and follow-up
Jan '25 - May ‘25
Role: Publicity & Media Relations Intern
Pitched artists and brands to secure media placements across major music and entertainment outlets
Built and maintained schedules for press events, working closely with executive teams on timing and logistics
Drafted press materials, maintained coverage trackers, and contributed to monthly reporting
Conducted media and competitor research to support campaign planning
May '24 - Sept' 24
Role: Integrated Marketing Support Coordinator
Coordinated creative content execution in partnership with design, editorial, and strategy teams
Supported brand launches with cross-platform campaign scheduling and client communications
Conducted market research and sourced influencer leads for activations
Jan '24 - May '24
Role: Production Coordination Intern (Virtual)
Designed and executed innovative marketing tactics to elevate the organization's online exposure and increase engagement on social media platforms
Evaluated scripts to assess narrative structure, character development, and overall quality to determine suitability for production.
Sep '23 - Jan '24
Role: Social Media & Campaigns Coordinator
Collaborated with CEO Kressa Peterson to create and implement event strategies to increase sales
Created social media content across multiple channels to drive engagement and increase brand visibility